Sonos to Release High-End Wireless Headphones and Set-Top Box
In a recent interview with Bloomberg reporter Mark Gurman, it has been revealed that audio technology company Sonos is expanding its product lineup. Gurman shared that Sonos is currently in the process of developing high-end wireless headphones and a set-top box to meet the growing demands of consumers.
The highly anticipated headphones are set to be priced between $400 and $500, putting them in direct competition with popular offerings such as Apple’s AirPods Max and Sony’s WH-1000XM5. Sonos aims to deliver the ultimate audio experience with these headphones, combining top-notch sound quality and cutting-edge features.
Additionally, Sonos plans to launch a set-top box with a price range of $150 to $200. This device will allow users to stream their favorite videos from multiple apps, further enhancing their entertainment options. With this move, Sonos is not only stepping into the smart speaker market but also into the world of home entertainment systems.
Furthermore, Sonos is reported to be contemplating the possibility of launching its own streaming video service. This decision comes as Sonos recognizes the need to diversify its offerings and stay ahead of the fierce competition in the smart speaker market. Sales growth for Sonos’ smart speakers has shown signs of slowing down, prompting the company to explore new avenues for growth.
One of the challenges Sonos has faced is relying on technologies from competitors like Google. To address this issue, Sonos has been investing in developing its own voice technology, content streaming services, and software. By developing these in-house capabilities, Sonos aims to strengthen its competitiveness and ensure a seamless user experience for its customers.
In conclusion, Sonos is venturing into new territories with the development of high-end wireless headphones, a set-top box, and the potential launch of a streaming video service. With these advancements, Sonos seeks to diversify its products, enhance its competitive edge, and overcome challenges in the smart speaker market. Stay tuned for further updates as Sonos continues to innovate and add to its impressive product lineup.
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